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Stáhnout celý tento materiálMass media
The group of mass media include of course also press - that are newspapers and magazines (journals). All people like to read newspapers for get more information or sometimes just for relax. But more newspapers are read in Britain than in any other European country. Some people buy press every day when they got to work in news stall. We can buy daily press or periodicals. We can also pay for subscription.
There are two types of newspaper:
a) tabloids (e.g.: The Sun, The Daily Mirror, The Daily Star, The Sport, The Daily Mail and The Daily Express; tabloids published on Sundays are The News of the World, The People)
These newspapers bring gossips and short reports. There are short articles where headlines are big and newspapers have more colours. They have lots of stories about famous people. There is lot of photos and less text. They are cheaper than broadsheets, but The Times are now the cheapest national newspaper.
b) Broadsheets (e.g.: The Times, The Daily Telegraph, The Guardian - it has a tabloid page; The Independent, The Daily Telegraph, The Sunday Times)
These newspapers are serious and they have editorial. They bring accurate information and reliable reports. They are long article with details and lots of information. Headlines and photos are smaller than in tabloids, with fewer colours.
In newspapers are different sections. In tabloids are these sections very mixed up and in broadsheets these sections have their fixed places. These sections are:
on the first, leader page are: in tabloids is there big malicious gossip or other the most interesting information
in broadsheets is news from the home or foreign affairs
business and commercial section - it’s page of serious newspapers
advertisements - in TV are called commercials
gossip page - in tabloids
Agony page - in tabloids; its page, where reader can read about people’s problems a where journalist offers advice and help. It’s also called problem page, which us typical in weekend’s newspapers.
jokes, crossword puzzles, comics and cartoons - it’s entertainment section (e.g.: in The Daily Mirror is „Andy Capp“)
cultural section - news from culture and higher society
sport’s section - at the end
Newspapers can contain these things - editorial, short newspaper essays, different articles, commentaries, reports, interviews etc.
We can read about a lot of kinds of crimes: murder, robbery, high jacking, blackmail, ransom, kidnapping, assassination, suicide, rape, abused, sexual harassment, bribery, and corruption. Than also about disaster of mankind: overpopulation, epidemic diseases, famine, incurable diseases, crop failure, floods.
Sorts of magazines are serious, special, general, women’s and teenager’s.
There are typical language features of the press. Newspaperman use vocabulary of colloquial and sang expressions. Headlines and in condensed form and is little bit difficult to now want is article about, but what isn’t clear is explained in the first sentence. Unimportant words are left out (articles, verbs „to have“, „to be“). Frequently are use abbreviations (e.g., m. mm - million, mph - miles per hour) and metaphors. Nouns are accumulated and the present tense is used for the past.
Press and me
Our family subscribe only Agricultural Newspapers regularly. Sometimes my parents buy Folk Newspapers or Evening Paper Prague. My father likes to read magazines about jets and planes. Not often read I newspapers but I like to read fashion, music and film magazines. My sister buys Cinema and Elle and cosmopolitan so I read it also. I but Rolling Stone. We don’t buy tabloids but sometimes it lends us our friends so we read it but only for relaxation and for fun. I also sometimes lend from my friends teenager’s magazines like Girl or Bravo.
Mass media serve for transport of information. We may define newspapers, TV and radio broadcasting, magazines, meeting of persons as well as the most modern way that has recently been developed – internet. For such way of communication one needs the computer and connection to the world wide net of the same name. The number of families having PC or places where PC is installed has been increased considerably during the past several years. Many schools have established the special classes equipped with computers what enables the students to learn how to operate computers. There are also many places – so called internet coffee bars – where anybody can use computer and be connected to internet for very low fee.
Internet as such has been developed in USA where is also the highest population of computers at home, in schools as well as in offices. The second country where the population of PCs is very high is Japan, followed by Germany, Sweden and other West-European countries. During the last decade the number of PCs in our republic has also been increased what is very important especially for young people having then the chance to situate themselves in modern jobs.
Internet is the most modern way of communication. When being connected then it is very easy to choose what information is needed and by means of call-word the required information appears on screen in many different applications. Then it is only necessary to select the correct one and to find out what is sought for.
Today era bring us many kinds of media. I begin with the oldest kind of media. So, one of the oldest are newspapers. First newspapers appear in 17th century, after Johaness Gutenberg discovered printing in 1450. We can divide newspapers to several groups from their sight. We know newspapers general (such as Mlada Fronta), special (such as Computer World), and funny (such as Dikobraz). We can find much information in this media in newspapers is many columns with articles and this make-up is very good for reading. Inte
Vloženo: 4.09.2010
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